Jessica Alba is New Face of Piaget Jewelry Collection

Courtesy of Piaget

With an amazing stylist, too

If you were launching a new luxury jewelry collection, who would you want to model for you? Jessica Alba would be high at the top of my list. And it sounds like Piaget had the same idea. Alba just launched her new campaign as the face of Piaget's jewelry collection, Possession. And she looks fabulous!

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This news is exciting for many reasons. The first? Brad Goreski (of Rachel Zoe fame) has styled Jessica Alba for her Piaget Possession photoshoot. And he did an awesome job of keeping Jessica classic and understated to let the jewelry shine... While still allowing her fun personality to come out.

In a video for the Piaget's new Possession campaign, Goreski says, "She's modern and young and cool and beautiful. I think Jessica's the perfect face for Piaget." I can't help but agree. But I also think she has the perfect look for Piaget, thanks in part to Goreski's assistance. He says that he tried to style her in a way that he hopes other "people can see themselves wearing the jewelry." If I could afford it, I could see myself wearing it!

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It's being said that Goreski created six distinct looks for Alba, along with the campaign's makeup artist and hair stylist. They range from sexy to sophisticated to chic and I have a feeling you'll love them all.

Jessica Alba says of the collection, "The thing that's so great about these pieces is how chic and simple they are. I love the idea of layering... the sparkly line is nice with all the diamonds." Yes, it is!

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Alba is currently pregnant with baby #2, but she shows no sign of a baby bump in the campaign's photos. It's being said that Jessica will be shooting for ads for Piaget in the future. This is definitely a match made in heaven!