Katy Perry: From Pop Star to Popchips Spokeswoman [SLIDESHOW]
She's Not Only Endorsing the Snack … She Owns Part of the Company
Katy Perry clearly believes in putting your money where your mouth is. The pop star has just signed a deal to become the newest spokesperson for baked snack goodies Popchips, and she'll also own a stake in the company.
Perry reportedly became a Popchips fan after sampling the salty snack from a hotel minibar while promoting her 3D concert film Part of Me.
"I read the back of the label and saw that it was a healthier choice. I was hooked after my first bite! When I discover something good, I want to share it with everyone I know, so I tweeted about it," Perry said via a statement to the Los Angeles Times.
Perry, who's also a spokesperson for Proactiv, joins Ashton Kutcher as Popchips' celebrity rep, though hopefully her Popchips ad campaign -- which will debut in the fall -- won't create the backlash Kutcher's did in May.
Kutcher starred in a series of silly ads poking fun at video dating, but one of the characters he played, a brown-faced character named Raj, drew charges of racism against the actor and the company.
The Popchips gig caps a busy news week for Perry; before it was overshadowed by the Kristen Stewart cheating scandal, one of US Weekly's biggest new headlines trumpets the ex-Mrs. Russell Brand's alleged new fling with fellow singer John Mayer..