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Madonna and Lourdes Create Macy's Line

In Fashion by Susie Anderson , on Thursday, March 11, 2010, 7:21 AM (PST)
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Get a little help from your daughter

Could it be that Madonna is admitting she might not be the hippest girl on the block? And that she doesn't exactly know what fashions juniors want to wear? She's going to her 13-year-old daughter Lourdes for help for her new junior's line at Macy's.

While Madonna will always be a material girl, she is 51 years old and likely doesn't know what teen girls want to be wearing these days. But she does have a 13-year-old daughter who knows what kids her age want to wear. So, Madonna is smart for working with Lourdes on the collection.

And guess what? The line will actually be called the "Material Girl" collection. And it will include a little bit of everything from clothing to shoes to handbags to jewelry. And eventually they'll be adding perfume and beauty products. The line will range in price from $12 to $40, so it sounds super affordable.

Macy's is excited to work with Madonna and Lourdes and according to their chief merchandising officer, "We look forward to working with Madonna, Lourdes and the Iconix team... Madonna is a fashion icon who can bring a new dimension to our juniors customer.

The Material Girl line will be available at Macy's in August; just in time for back to school! We can't wait to see Madonna and Lourdes's trendy new designs!

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