WATCH: One Direction's First Fragrance to Be Released This Fall
Want to Smell Like a True One Direction Fan? Here's Your Chance
Harry Styles took to Twitter today to announce the launch of his band, One Direction's, first fragrance.
"The 1D fragrance is called (drumroll) ... Our Moment," Styles tweeted, "And it smells like a summers day."
The fragrance, which has been in development by British company, Oliviann Beauty, has taken nearly a year to create. "We worked hard on to get it smelling just right," Niall Horan said in a statement and revealed that he used the olfactory senses of people in his own family to ensure it was just right. "I've tested it on my family," he said "And, they love it -- and we can't wait to show it to our fans across the world."
The fans, too, can't wait. But, they'll have to -- until this fall at least. Our Moment, which has a retail price range of $20 for the eau de parfum to $59.50 for the more expensive perfume, is bottled in glass with a silver crown as the lid and it comes in a box bearing the boys' faces. It will hit England's Harrod's department store first, on August 25, then will be available in the states beginning September 9th.