Bette Pearlin, Director of Partnerships

As the Director of Partnerships, I get to visit great brands and hot retailers so that LimeLife can feature the latest in fashion and the sweetest Steals and Deals. I spent six years in the trenches of Seventh Avenue in New York's fashion district, so I have the inside scoop as to how it all happens. Since moving to California, my style gets more casual and comfortable every year, and includes whatever designer jeans are in fashion. I love to pair jeans with a fashionable tee and stylish sandals. For winter, I add cozy, cashmere sweaters or a great jacket with low and high boots. When I'm not working, I'm into cooking, flowers, swimming, biking, and mosaic art are my passions. Besides the creative outlet, its a great feeling to throw dishes against a wall (to create mosaic bits)! It releases a lot of frustration.

Bette's MySnaps™

Domenica Stuart, Senior Director Sales

I grew up in Germany, and I always dreamt of living in the United States. YES! My dream came true. I love to mix German traditions with American--hosting bratwurst barbeques or getting married in Vegas. As Senior Director Sales, I'm responsible for driving revenue. I'm known as the spreadsheet junkie, and a party mouse. I use the spreadsheets and pivot tables to maximize every revenue opportunity. I use the parties to expand business relationships. I love both equally! Before LimeLife, I spent 10 years in the mobile industry working for pioneers such as Siemens, Elkware, and InfoSpace. I'm super excited to be a part of the LimeLife team, expanding my mobile expertise to new media horizons and delivering something unique in the marketplace.

Domenica's MySnaps™

Jeffery Racheff, Assistant Editor

My extensive journalistic career began as a local beat reporter for a community college. There I demonstrated ample moxie and gumption digging up dirt on scandalous stories as the French club's crepe fundraiser and the cafeteria's overpriced yet delicious vegetarian burritos. Since then I have ridden the ensuing wave of success and taken the position as Chief Executive Mantern here at LimeLife. My responsibilities include, but are not limited to: sanding down calluses, trips for Doritos and chocolate, basic janitorial duties, and being a dude-problem receptacle. I like hot sauce and thrift stores, and implore you not to wear crocs. They're like hole-y feet condoms.

Jeffery's MySnaps™

Kristin McDonnell, Chief Executive Officer

As CEO, I run the business aspects of LimeLife. I also think up new product ideas to make your life easier and more fun. I've been hooked on running media ventures ever since I was five years old when my sisters and I made our first home-movie docu-drama. Since then, I've been part of teams that have built four successful online communities, as well as numerous magazines, videos, newspapers, games, yearbooks, plays, and bands. I love media! One of my favorite parts of LimeLife is MySnaps™. I love to use it to pull together design ideas into collections for my home and garden. It's almost like fantasy shopping--the pleasure of shopping without spending the dough. With MySnaps™, no price tag is too extravagant! The next collection that I'm going to create is for my family's vacations for the next 20 years. Using MySnaps™, I could plan a trip to the moon! I'm thrilled to have you join us in the LimeLife experience. Let us know how we can bring you everything you like, wherever you are. I look forward to hearing your ideas. Welcome to LimeLife! And please, tell your friends!

Kristin's MySnaps™

Mike McCarthy, Vice President Product and Engineering

I am the person that makes sure the user always comes first when we make product decisions at LimeLife. I also have the splendid luxury of managing our top notch development team, ensuring that our sites are supported by up-to-date and highly scalable platforms. I spend a lot of time staying current with web technologies and other great web sites. In my previous life I had the privilege of helping AOL become a dominant leader on the web by filling various senior management development and product roles. Before AOL, I got my first taste of the web and its potential at Netscape, cutting my teeth in the engineering trenches. In my spare time I am an avid water guy who loves to dive in cold water with big fishes (some not so friendly) and sail my boat around the San Francisco bay. At the end of the day I will always point back to my D.C roots. Go Skins! Go Terps!

Mike's MySnaps™

Rosana Cerna, Director Administration & Human Resources

As the Director of Administration and HR, I wear many different hats and I enjoy them all. I do it all, from HR, office management, accounting to recruiting and executive support. I have a knack for making sure nothing slips through the cracks! My career started with GE Capital, I continued to the venture capital world, and I ended up in a very fast-paced and exciting start-up. I was born and raised in beautiful San Francisco, and I actually love the fog! When I'm not at work, I love to take pictures and catch up on TV.

Rosana's MySnaps™

Tanya Macramalla, Senior Marketing Manager

I live in the sometimes exotic city of Montreal. Oui, je parle français! In my previous life, I marketed video games, which was great because I got free games! Fun! I didn't think it could get better until I joined LimeLife. I'm part of a team where I get to use my logic and creativity working on anything from research and ad campaigns to planning contests and parties. I love our MySnaps™ tool and sometimes get lost using it. Candids of celebs? That's my thing! I especially like those MySnaps™ when the celeb is doing something completely normal like walking a dog or coming from the gym; it makes them seem more relatable and also inspires my style choices. A hot pair of shoes, jeans, a nice tee, a trendy scarf--so simple yet fabulous! And to my fellow hockey-loving Canadian colleague, Alon: Habs rule!

Tanya's MySnaps™

Taylor, LimeLife Team Advisor

I like things to be fun and easy. Who doesn't? As I lead product testing for MySpace, my goal is that as Web 2.0 grows, so does its enhancement of your daily life. As an honored adviser for LimeLife, I'm thrilled to see that motto spread to things that are really close to my heart ? fashion! Living in wet and windy San Francisco, my style is largely dominated by the weather; warmth and layers are key to my survival in this jungle. It is my personal philosophy that there is no such thing as having too many oversized sweaters or pairs of boots. Am I right or am I right? Tune into MySnaps™ to view both my dream luxury products as well as my necessities. You won't be disappointed!

Taylor's MySnaps™