Gwyneth Paltrow Is the New Face of Coach

Courtesty of INFDaily.com

Goopy gets a good deal.

All of Gwyneth Paltrow's fervent attempts at overexposure have landed her a hot deal. The Goop-y guide and actress has a gig with Coach as their new celebrity face, and I am sure that it is quite lucrative for the Country Strong actress and Glee regular.

Read: A New Interview with Gwyneth Paltrow

Unfortunately, we won't get to see Gwyneth Paltrow lounging on a Manhattan rooftop in Coach ads here in North America, since the new initiative is only slated for a limited release in Asia and Europe. I can't help wondering why Paltrow won't be coming to an American mag near you, and here are some of my guesses:

1. They did a focus group and realized that American audiences don't react well to Gwyneth as the new face of a luxury brand.

2. She requested a high salary for N.A.-focused ads, and they decided that a limited ad run to test markets would be appropriate.

3. Gwyneth thinks Coach is too budget, and she doesn't want her ad work in the States.

Read: Gwyneth Paltrow Is a '50s Housewife

More Photos »

Coach president and executive creative director Reed Krakoff said that Gwyneth was a "natural choice" for the label, adding that "She embodies the spirit, energy and elegance of the Coach brand."

When Gwynnie herself was asked to comment, she was honest about the label, saying that the grew up with the brand in New York. I can't help but think that she grew up and grew out of the label as well, but that is not addressed in the press, of course!

"I grew up in New York City and I've always thought of Coach as the quintessential New York brand. I'll never forget getting my first Coach bag," Gwyneth added.